An Interview with Jennifer South WWOR-TV
From the paper:
” ?The first step in getting your advertisement placed on UPN is garnering clearance for your ad. If your ad isn?t approved by the network it won?t air.?, Ms. South stipulates. ?To avoid expensive editing costs you shouldn?t even make the commercial unless prior approval has been received for the commercial at the script and storyboard level.? During the clearance phase all claims espoused in the commercial must be documented”.