Baby Massage: A Media Analysis

4 April 2015
A look at infant massaging in the media.

This paper examines the trend of “baby massage” which has recently become popular, and its portrayal in various media sources, such as Time magazine, a human development textbook, and several research articles. The author examines the accuracy of the articles and their treatment of scientific studies on infant massages.
“Through much of the course of human evolutionary history, mothers and infants have had a close physical relationship but for much of this century that natural intimacy has been ignored or discouraged. This attitude has been severely criticized of late and is slowly changing to one of encouragement for parent-child interaction and touching. One of the manifestations of this is the recent fad-like interest in baby massage. There is research to back it up though massage is beneficial in many ways for infants, especially preemies.”
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