Case Study Chapter

10 October 2016

But, by working with IBM, we can distill this information into something useful—research breakthroughs and new findings. ”” (Stair & Reynolds, 2012) Without the use of the database, organizing the collected data would easily become a discombobulated confusing mess of useless information. The ability to organize the hundreds upon thousands of pieces of data, the research teams are able to find commonalities and link even the most minute detail to another. 109) 2. What types of data are stored in the Genographic database, and how might it be organized into the data hierarchy discussed in this chapter? The types of data that could be stored in the database could include, but not limited to, the following: name, sex, country of origin, blood type, DNA, and that DNA would be broken down into many different types of markers and mitochondria. From all of that is collected it is then put into like groupings. Data is generally organized in a hierarchy that begins with the smallest piece of data used by computers (a bit) and progresses through the hierarchy to a database.

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”(Stair & Reynolds, 2012) After that smallest piece of data it then goes into larger groups, fields- specific items such as name, records-each individual’s information or a commonality marker, files-all of the information on an individual or all of the common marker, and then finally the database as a whole. 132)

Critical Thinking Questions 1. How is the manipulation of Genographic data similar to the manipulation of business data? What DBMS tools and techniques are shared by both? The manipulation of data in both instances is similar because once the DBMS has been installed and the data collected has been entered, employees, managers, scientists and directors can use it to analyze the data collected. The DBMS tools and techniques that are shared by both are data mining and business intelligence. Data mining is an information-analysis tool that involves the automated discovery of patterns and relationships in a data warehouse. ” (Stair & Reynolds, 2012) “Business intelligence involves gathering enough of the right information in a timely manner and usable form and analyzing it so that it can have a positive effect on business strategy, tactics, or operations. ”(Stair & Reynolds, 2012)(104) 2. How does National Geographic’s investment in this DBMS assist other researchers?

How might this data be shared using the database concepts taught in this chapter? With more than 300,000 volunteers, National Geographic has created one of the largest repositories of genetic information and with that, hundreds of thousands of samples of collected data that will help other researchers. This will help other researchers by being able to have one place to find a commonality amongst all the people of the world. By using this database with other software and the internet, users can interact directly with others.

With the back-end applications users will be able to collaborate more effectively. The DMBS allows users to query, access and modify the data as well as generate almost limitless reports from the data that has been collected and entered into the system. (114) References: Geno 2. 0: The greatest journey ever told. (2012). Retrieved fromhttps://genographic. nationalgeographic. com/ Stair, R. M. , & Reynolds, G. W. (2012). Principles of Information Systems: Tenth Edition. Stanford, CT: Cengage Learning.

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