Obesity in Australia
Why these campaigns were run 4. 0 Best way to lose weight 5. 0 Appendices 1. 0 Obesity is a ever increasing problem as it creates many health problems. Such as limited physical exercise, In Australia more than four million people are obese. Obesity is now the highest cause of premature death and illness, overtaking smoking. This has a negative impact on our society. , struggling to achieve their daily activities, because of lack of energy.
In this report strategies that the government has used, what they try to achieve, benefits of a healthy life, and physical activity. 2. 0 One strategy, that the government has used is “find your thirty” For adults getting active and exercising for thirty or more minutes a day can be extremely beneficial. It can be in 3 blocks of 10 minutes to make it easier for adults that work during the day and may not have 30 minutes spare. By exercising for 30mins a day, your burning calories, getting outside, and the overall result is that you loose weight and become healthy.
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It is targeting the whole Australian public, because they are trying to reduce the obesity rate and create a healthier society. So they don’t have to spend as much on health care and on hospital. 2. 1 Go for 2 and 5, is a campaign run by the government encouraging Australians to eat 2 fruit and 5 veg a day to get all essential vitamins and minerals and to maintain a healthy body and diet. It encourages you to add fruit on what you normally eat. For example: instead of eating just Weet-bix for breakfast add some fruit on top of that.
Which adds to the flavour and means that you get more vitamins and minerals into your body. (See appendices) 2. 2 Active after school communities is a program run in primary schools for primary school kids at a primary school friendly time, and at the primary school itself. It involves somebody setting up and coordinating any kind of activity that involves exercise. It is targeted at children that haven’t had much to do with sports in their life. It promotes exercise and sport while building the students motor skills at the same time.
It has being running since 2005, and has had 400 000 children participate. These advertising campaigns uses somebody well known, or a sports person to present these campaigns, star in them or voice them. This way people recognize them and then will remember the ad better. Also they might hear them and then look to see what is going on. 3. 0 Theses campaigns were created by the government because it is there job to run the country, and health system. The Active After-school Communities program was started by the Australian Sports Commission’s, which is the largest government backed sport program.
These ad campaigns were developed because of the current rate of obesity, and the amount that obesity is rising in Australia. The amount the government spends on fat people in the health care system is unreal. In the US alone over 100 billion dollars in spent annually treating fat people. 4. 0 Physical activity and a healthy diet is the best way to stop or reduce obesity. Because when you exercise you burn calories which intern loses weight. A healthy diet means that your body can function properly and your it will be easier to live your everyday life. 4. 1
Australia needs to smarten up and put an end to obesity or valuable Aussie dollar will be wasted on these useless fatties. They are expected to have a shortened life because of they’re size and inability to exercise to obtain a healthy lifestyle. If these people have let them selves get this fat. They need to take control of their lives and set things straight!