Mauritz AB (H&M) is a Swedish multinational retail-clothing company, known for its fast-fashion clothing for men, women, teenagers and children. H&M exists in 43 countries and as of 2011 employed around 94,000 people. [2] The first store was opened on

Strengths: Weaknesses: Sales in January 2014 increase 15% in local currencies, compared to the same month in the previous year. Clever Care labelling Strong celebrity endorsements Designer Collaborations Clothing recycling scheme Largest consumer of organic cotton Benefits from economies of

The Swedish company Hennes & Mauritz AB is the second largest clothing retailer in the world, just behind Spain-based Inditex (parent company of ZARA). The H&M Group’s business consists mainly of sales of clothing, accessories, footwear, cosmetics and home textiles

We will write a custom essay sample on
Free Essays
For only $13.90/page
Order now

H&M (Hennes & Mauritz AB) is the world second largest retail-clothing company. It was founded in 1947 in Sweden. In recent years, it has expanded rapidly, about 3,000 branch stores existing over 50 countries which include in Asia, Europe and

4 of 4
A limited
time offer!
Get authentic custom
ESSAY SAMPLEwritten strictly according
to your requirements