Wap Site Evaluation UbMobileCom Essay Research Paper

10 October 2017

Wap Site Evaluation: Ub-Mobile.Com Essay, Research Paper

The intent of this paper is a an in-depth reappraisal of a nomadic metropolis usher: uB-Mobile. First, some background information on uB-Mobile will be briefly reviewed. Following, the intent and map of uB-Mobile? s WAP site will be examined with peculiar attending paid to the? user experience? . Finally, some recommendations for betterment will be made.

Background of uB-Mobile

Harmonizing to uB-Mobile, it is a & # 8220 ; taking supplier of enabling merchandises and services in the nomadic environment with focal point on the media industry & # 8221 ; ( uB-Mobile Home, 2001 ) . The company began its concern in 1989 by supplying Global Positioning Systems ( GPS ) solutions for pilotage and Short Message Service ( SMS ) applications for vehicle trailing and traffic information. uB-Mobile? s entry into the nomadic web application sphere was a natural. Then, in 1999, they rapidly took a dominating lead in the industry and in 2000 signed a contract with AOL UK to do their metropolis ushers available on the AOL United Kingdom portal. uB-Mobile? s City Guide came in first topographic point for the most advanced and entertaining nomadic web application during the 2001 Cellmania WAPPY Awards? ( Gold for uB-mobile, 2001 ) . uB-Mobile is based in Geneva, Switzerland.

Purpose and Function

One of uB-Mobile? s most known applications is their nomadic metropolis usher for wireless devices. It efficaciously combines mobility and instant entree to information to internet enabled nomadic phones. The rating of this nomadic application ( http: //www.ub-wap.com ) was

accomplished utilizing the Openwave SDK, WAP Edition 5.0 ( hypertext transfer protocol: //www.openwave.com/products/developer_

products/ ) . This application was approached for rating as a user would utilize it? to acquire some utile or required information. This trial began with a conjectural holiday trip to London, England. While in London be aftering day-to-day activities, information on Tours of Buckingham Palace, the Home of Queen Elizabeth, might be required. Using uB-mobiles City Guide and an cyberspace enabled cell phone, the undertaking began.

The most informations entry / key tablet intensive activity of the whole exercising was come ining the URL for uB-Mobile? s WAP site: www.ub-wap.com. After that, all choices were menu driven. The? place? page ( Figure 2 ) for the WAP site has choices for uB-City? s top five metropoliss or alphabetical choice list for taking the coveted metropolis. uB-Mobile presently covers 46 worldwide travel desinations ( Gold for uB-mobile, 2001 ) . uB-Mobile? s usher for London could be found either by looking at the top five metropoliss ( Figure 3 ) , which lists the major capitol metropoliss of Europe, or scrolling through the list of metropoliss in the J, K, fifty choice. An surfeit of information was found after geting at uB-London WAP site ( Figure 4 ) . Choices ranged from dining to amusement to land and air transit. The undertaking at manus of happening out about Tourss of the Queen? s house led to the Discover London bill of fare point. Again, an extended sum of information was available about touring London ( Figure 5 ) . The Sightsing choice was chosen. Once more, a really generous list of sightseeing locales was offered including the celebrated Madame Tussauds wax museum and Buckingham Palace ( Figure 6 ) .

After merely six WAP cards, the coveted circuit information was found. In add-on, a huge sum of information on London that is available at the touch of a finger was besides discovered. Further probe on this site would turn up the same measure and quality of information. See Figure 7 and the full text of Figure 7 for an illustration of the quality of information provided.

User Experience

Most users are traveling to happen uB-Mobile on the universe broad web before happening them on the nomadic cyberspace. The initial feeling of the user O

n both the wired and wireless cyberspace is first-class. One ground for this is because uB-mobile offers their ain WAP simulator ( Figure 8 ) to let users to utilize and research their radio site before hitting the route and paying roaming charges.

Site pilotage is clear and simple, with adequate classs and subcategories so it is by and large easy to happen coveted information without doing eccentric intuitive springs. On pages that have long text that extends off the screen, the text scrolls to maintain the user from manually scrolling horizontally. Another clip salvaging characteristic is a call now link on pages that have telephone Numberss associated with them. For this illustration, upon making the Buckingham Palace card, a call now nexus was present to originate a call to the tourer information centre at Buckingham Palace ( see Figure 7 ) . The format for all the states listed is standardized leting for a more pleasant experience for people who travel frequently.

A noteworthy characteristic of uB-Mobile? s City Guide is the Mood Matcher? . The Mood Matcher? allows the user to choose a & # 8220 ; Location & # 8221 ; and a & # 8220 ; Mood & # 8221 ; from a list. It so searches available constitutions or activities to run into the user? s demands. For illustration Hungry + Covent Garden would bring forth extra standards, the user can so take from such as Indian, Nipponese, or Vegetarian. Temper Matcher? guarantees a consequence and will ever do a suggestion ( uB-Wap Features, 2001 ) . Other helpful characteristics include a This Week In page that list particular events traveling on in the metropolis and pages with other assorted information such as wireless Stationss, currency exchange, and exigency telephone Numberss ( Dan, 2000 ; Rudkin, 2001 ) .

Recommendations for Improvement

uB-Mobile? s City Guide is highly good designed with merely several really minor issues that detracted from the overall experience. A characteristic that is perceptibly absent on most pages is a? back? button, although this is offset by some extent by a? travel to? ? button that allows the user to steer between different bill of fare degrees ( Dan, 2000 ; Rudkin, 2001 ) . Although the Search map is placed on the first page of each City Guide, it appears at the terminal of the list which may do users who know what they are looking for to scroll unnecessarily.


uB-Mobile? s City Guide has everything that a nomadic metropolis usher should hold. Easy, intuitive pilotage of pages that are full of information. uB-Mobile is invariably updating and adding new metropoliss in their usher. Bing this system is designed for and used in Europe, the lone existent drawback is traveling to be prohibitory high roaming fees. Equally shortly as the European Community chainss out continent broad Mobile phone entree, uB-Mobile? s service will be indispensable!



Dan. ( November 30, 2000 ) . A Regular Library of Guidebooks. Retrieved October 9, 2001 from hypertext transfer protocol: //www.coolwapsiteoftheday.com/113000.phtml.

Johnson, Simon. ( September, 2001 ) Gross sharing: The lone digesting inducement. OPENWAVE WML Pulse Europe. Retrieved October 9, 2001 from hypertext transfer protocol: //wmlpulse-europe.openwave.com/

document.asp? document_id=21 & A ; chunk_id=71.

Gold for uB-mobile. ( March 3, 2001 ) Retrieved October 9, 2001, from

hypertext transfer protocol: //www.ub-mobile.com/news.shtml.

Rudkin, Charles. ( March 3, 2001 ) . Site reappraisal: Ub-mobile. Retrieved October 9, 2001, from hypertext transfer protocol: //www.wap.com/share/osas/cache/artid550422.html.

uB-Mobile Home. ( 2001 ) . Retrieved October 9, 2001, from

hypertext transfer protocol: //www.ub-mobile.com/index.shtml.

uB-WAP City Guides. ( 2001 ) . Retrieved October 9, 2001, from

hypertext transfer protocol: //www.ub-mobile.com/wap_city_guides.shtml.

uB-WAP Features. ( 2001 ) . Retrieved October 9, 2001, from

hypertext transfer protocol: //www.ub-mobile.com/wap_features.shtml.

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